Overview
Individuals and organizations typically turn to coaches and consultants when they are seriously stuck and desperately need something to change, or when they need to accomplish something very important but lack the internal resources or expertise to do it. At LeanForward, we seek to help our clients recognize and tap their internal resources so that they are left stronger than they were before engaging us and more capable of meeting their own needs in the future. Some might see this as economic suicide for a small, services-based organization; however, we see it as responsible business. We operate from an “abundance mentality” that imbues us with the confidence that there are many people to help and no anticipated shortage in problems or issues to address.
We believe that achieving positive and enduring change with individuals and organizations is an extremely complex process and that most traditional approaches promise too much and deliver too little. This is not necessarily the result of incompetent practitioners or faulty approaches, but rather a far too simplistic view of the factors that bring about sustainable growth and change. For example, “team building” is often cited as a solution to all types of organizational issues. Unfortunately, typical approaches for improving team cohesiveness and effectiveness are often one-dimensional, and any benefits that are achieved tend to dissipate quickly.
Our strategies recognize that there are powerful forces working both in favor and against the development of individuals, teams and organizations. These “restraining” and “driving” forces, as Kurt Lewin coined them, can be identified – and since they can be identified – they can be addressed. This is where the art of “discovery” is critical. You cannot activate and leverage your strengths until you first understand them. Likewise, you cannot begin to solve a problem until you develop the ability to see it in an objective way. The key to getting untracked is to select those strategies that will disarm the grip of the restraining forces and activate the power of the driving forces. While the tools and approaches for change are different for individuals, teams and organizations, the underlying discipline is the same: Awareness Ownership Action Accountability & Support Sustainability.

Awareness. Awareness involves seeing and acknowledging reality – i.e., the truth about ourselves, teams and organizations. This includes acknowledging our mental models, perspectives, beliefs, values, needs and aspirations. It also includes an accurate appraisal of our strengths, weaknesses, blind spots and potential.
Ownership. Seeing and hearing the truth are not enough. While they illuminate the path to positive change, the courage and determination to actually walk the path comes through personal ownership. Ownership is the act of assuming complete, personal responsibility for taking action and achieving results. It requires a mix of resolve, tenacity, self discipline and guts to stay the course.
Action. The intention to change, regardless of its strength, will lead nowhere unless given legs to walk. A thoughtful plan, with clear action steps, milestones, resources and timeliness, is what transforms commitment into completion. Accountability & Support. While personal ownership is a catalyst for change and an action plan provides a map, achieving success in our personal and professional lives requires a solid support system. There really are no “self-made” men or women. We are nurtured and taught to be independent, but if we are not careful, we can miss the highest state of personal and professional development – i.e., interdependence. Our interdependence is multifaceted. It is the condition that makes our relationships and organizations thrive. At the low end of the spectrum, interdependence involves the natural give and take of everyday transactional life. At the high end, our interdependence forms the foundation for service, respect, diversity, creativity and innovation. In order for us to change in fundamental and meaningful ways, we need to first be accountable to ourselves. This involves making promises to ourselves and being diligent about keeping them. Secondly, we must make ourselves accountable to others. This includes accepting appropriate consequences if we fail to keep our commitments. Being accountable significantly raises the stakes in the change process. Rather than viewing it in a negative context, we need to see accountability as a valuable source of power that we can tap to aid change process. In addition to accountability, we also need tangible support from others in terms of encouragement, guidance, and teaching, along with supportive resources like time, tools, materials and monetary investment.
Sustainability. Sustainability can be viewed as preventive maintenance. Change tends to have an elastic quality. If we don’t act to sustain change, conditions can return to their original state, leaving us back where we started. To avoid this fate, individuals, teams and organizations need to be diligent about continuing the change cycle, starting with a renewed sense of awareness, a recommitment to personal ownership, an action plan predicated on continued development, and an expanded accountability and support system that includes all stakeholders. This provides protection against “backsliding” because gains are consolidated, integrated into behaviors and practices, and built upon. Even if setbacks do occur, the discipline of sustainability ensures that we never retreat all the way back to where we started.

